Large range of bar accessories targeting the home entertainment market. I art directed an energised photographic style supporting the clean, minimalist brand and packaging design. I lead the design of new dielines for each product to provide better product protection and improved merchandising. Tamper-proof locks were designed into the boxes, and reinforced hang tabs to prevent in-store wear and tear. I worked with my client in establishing internal and supply chain processes for print and production quality management.

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